–– Javi Segarra

Estrategia Digital, Social Media

Why Most SME LinkedIn Pages Don’t Work: Logos vs. People

Why Do Most Companies and Brands Fail to Monetize Their Presence on LinkedIn? Of course, we cannot generalize by pointing to a single root cause, but two common issues often arise: lack of visibility and lack of engagement. These two problems feed into each other, ultimately leading to poor commercial performance on LinkedIn. The Underlying […]

Estrategia Digital

To make or not to make the move to online sales if you are an SME

Are We Losing Market Share to Competitors by Not Selling Online? Are we losing market share to competitors by not selling online? How will our distributors react if we start selling online? What investment is needed to sell online? Should we sell on Amazon or create our own website? These questions are on the table […]

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